"The inescapable fact is that certain people are making an awful lot of money today selling foods that are unhealthy. They want you to keep eating the foods they sell, even though doing so makes you fat, depletes your vitality, and shortens and degrades your life. They want you docile, compliant, and ignorant. They do not want you informed, active, and passionately alive, and they are quite willing to spend billions of dollars annually to accomplish their goals." - John Robbins